Our Mission
Empowering Americans to take back control of their oral health.
Why Shine?
Everything in one place.
Shine fundamentally changes the way patients, payors, and providers interact. We deliver product, education, ecommerce, analytics, and marketing in one toolbox. No piecemealing. One ecosystem. One missions.
Core Beliefs
Three values guide every product we build.
Shine is a tech-first oral wellness company that delivers everything patients, payors, and providers need to improve health outcomes. Our team of dentists, hygienists, researchers, and educators are dedicated to empowering Americans to take back control of their oral health.
For more than a decade, we have serviced clients, dentists, and payors through product and technology that improve patient outcomes and enhance vitality. Our mission is at the core of every product and service we offer.
Improving Health Since 2012
Shine is the ecosystem that drives change.
Our founding team has more than 30 years of technology and professional dental experience. While the path to optimal health ultimately lies with the individual, we believe payors and providers play a critical role. As such, bringing all parties to the table in one cohesive ecosystem not only improves outcomes but increases the bottom line.
Today, Shine is proud to be the nation's largest direct-to-consumer oral care and technology platform, servicing millions of customers across the country. What started as an ecommerce business has blossomed into a technology-driven collective supporting comprehensive oral healthcare nationwide.
It's a joint effort and we look forward to partnering with you on this journey!
Trusted by payors & providers
The most comprehensive wellness program in America.
"While the path to optimal health ultimately lies with the individual, Shine is here to support members on their journey. Our team understands that this is a joint venture where convenience, affordability, and accessibility are paramount."
"If you're obsessed with improved outcomes like we are, join us in our mission. Everyone should have the opportunity to build confidence and showcase a beautiful, healthy smile."
Proud member of
